Annual assessments of market size, channel, trends, and forecasts for a global supplier of carton packaging

A global carton-packaging supplier needed objective data on market size, distribution channels, customer trends and forecasts for dairy and soft-drinks packaging to guide planning. GlobalData built volume and value datasets, delivered through a dedicated Packaging Intelligence Centre client portal, covering Liquid Dairy, Dairy Alternatives and Soft Drinks segmented by material (foil/HDPE), pack type (bottle/carton/can/PET), size band, channel and customer segment across more than 100 countries in four regions. Deliverables included annual and quarterly market/channel/customer data updates plus quarterly insight reports on trends such as "greedflation," "health-hushing," private-label dominance and product innovation, letting the client plan capacity by market and period.

The customer is anonymised in GlobalData’s own case study — not withheld by us.

GlobalData is a pipeline, clinical-trial and market-intelligence data provider, similar in kind to Cortellis, tracking hundreds of thousands of drugs across their full lifecycle.

This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.