Orange Business transforms analyst relations with AI Hub
Orange Business's Analyst Relations team struggled to manage large volumes of industry research, stay current with publications, extract specific insights quickly, and make research accessible to non-specialist colleagues. The team adopted GlobalData's AI Hub and its "Ava" AI Research Analyst, which answers natural-language questions by querying "250+ proprietary databases and 100,000+ analyst reports" with cited, structured responses. Reported benefits include faster research and executive response times, better team collaboration via shareable insights, quicker analyst-evaluation prep, and wider access to intelligence for non-specialists; Catherine Freiberg, Head of Industry Analyst Relations, is quoted: "having consumable snippets of information between meetings is invaluable."
GlobalData is a pipeline, clinical-trial and market-intelligence data provider, similar in kind to Cortellis, tracking hundreds of thousands of drugs across their full lifecycle.
This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.
Published by GlobalData on its own site — read the original case study on globaldata.com ↗
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