Indegene unified HCP sign-in across regions with an Okta Auth0 identity platform.
Fragmented regional platforms gave inconsistent HCP onboarding, no unified profile for personalisation and outdated authentication. Indegene implemented Okta Auth0 as a central CIAM layer with passwordless login, multi-factor authentication and social sign-in. The page states it reduced HCP drop-off, enabled personalised experiences and was expanded to more countries.
Indegene is a healthcare commercialization and technology services firm, used by pharma for AI-assisted content and campaign creation, omnichannel HCP engagement and commercial analytics
This sits in the Ship stage of the AI use-case lifecycle: Named examples from the vendors pharma teams use to get an AI system live inside a real, regulated production workflow — validation, CRM, safety and clinical systems of record.
Published by Indegene on its own site — read the original case study on insights.indegene.com ↗
Note: Outcome metric tiles on the page show placeholder values (0%); only qualitative results are reported.
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