Transforming the Patient Experience with Vault Patient CRM

Immedica, a Chicago-headquartered biotech company, needed to strengthen patient support across the full patient journey while coordinating physicians, patients, families, and caregivers. It deployed Veeva Vault Patient CRM alongside Veeva Compass Patient, Network MDM, OpenData, and PromoMats. Per Tom D'Amato, Senior Director, Patient Services and Patient Advocacy, Immedica: "With Vault Patient CRM, we have a unified patient support ecosystem to support physicians, patients, families, and caregivers throughout the entire patient journey." No specific quantified metrics are given; the focus is on building a unified support ecosystem.

Veeva Systems is the dominant CRM and content platform in pharma commercial, regulatory, clinical and quality operations, now shipping AI agents directly inside those same production systems.

This sits in the Ship stage of the AI use-case lifecycle: Named examples from the vendors pharma teams use to get an AI system live inside a real, regulated production workflow — validation, CRM, safety and clinical systems of record.