Year-over-year increase in reorder revenue and procedure volume
A medical device company specializing in TIF 2.0® procedure technology for GERD treatment had limited market visibility, relying on static, one-time claims data purchases that lacked the breadth and depth to identify optimal markets or demonstrate service-line expansion ROI. It adopted Definitive Healthcare's integrated platform — HospitalView, PhysicianGroupView, PhysicianView, ClaimsMx, and ClaimsRx — for monthly-updated claims analysis across commercial, Medicaid, Medicare Advantage, Medicare, and federal program sources, combined with executive contacts and physician network data. The company achieved "high double-digit increases in procedures and revenue" and greater commercial team productivity, moving conversations "beyond device cost" to broader revenue opportunities.
The customer is anonymised in Definitive Healthcare’s own case study — not withheld by us.
Definitive Healthcare is a claims and provider-reference data platform used by pharma commercial teams for go-to-market planning and sales targeting.
This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.
Published by Definitive Healthcare on its own site — read the original case study on definitivehc.com ↗
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