Quickly finding global prospects with healthcare commercial intelligence

A global medical device company manufacturing scientific instruments and diagnostic solutions struggled to identify the right key opinion leaders and understand their relationships and activities, previously relying on manual internet searches and third-party research firms that took weeks or months and were "accurate and relevant only about 10% of the time." The company implemented Monocl ExpertInsight to rank and prioritize experts by research activity, identify total addressable and niche markets, and map relationship networks in detail. This produced a "90% reduction in time to identify prospects," increased face-to-face client engagement, and eliminated reliance on external research firms. The company reported new strategies and improved overall business numbers as a result.

The customer is anonymised in Definitive Healthcare’s own case study — not withheld by us.

Definitive Healthcare is a claims and provider-reference data platform used by pharma commercial teams for go-to-market planning and sales targeting.

This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.