Data Providers · Definitive Healthcare

Effectively engaging with the right KOLs in rare disease

Unnamed (pharma medical affairs)Data ProvidersDefinitive Healthcare

A biopharma company developing a rare disease drug needed better KOL identification and tiering; its prior approach relied on traditional consultant mapping that was slow, low-quality, and outdated. It implemented Monocl ExpertInsight and Monocl Connect to independently generate KOL lists, enabling faster identification of experts matching specific criteria and integrating with its CRM for real-time engagement data. Engagement success rate rose to 90%, up from a prior peak of 50%, an overall 40% increase in engagement success, while meeting preparation time dropped from 30 minutes to 5 minutes. A team member described the tool as "a gamechanger for finding and engaging new KOLs."

The customer is anonymised in Definitive Healthcare’s own case study — not withheld by us.

Definitive Healthcare is a claims and provider-reference data platform used by pharma commercial teams for go-to-market planning and sales targeting.

This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.

Source

Published by Definitive Healthcare on its own site — read the original case study on definitivehc.com ↗