Generating new provider referral streams
A healthcare provider with multiple inpatient and outpatient centers needed deeper market understanding to hit growth goals, but its business development team relied on manually searching Google, gathering contacts, and keeping research on paper. It deployed "Definitive Healthcare's Solution for Providers" with professional services support, analyzing physicians, physician groups, referral patterns, providers, payors, geography, claims data, and M&A intelligence to find growth opportunities and market saturation. Within 6 weeks, the team generated "3+ referrals within 6 weeks" from a previously unknown account, establishing the organization as a preferred provider, and research that once took a full day of public searching now took minutes.
The customer is anonymised in Definitive Healthcare’s own case study — not withheld by us.
Definitive Healthcare is a claims and provider-reference data platform used by pharma commercial teams for go-to-market planning and sales targeting.
This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.
Published by Definitive Healthcare on its own site — read the original case study on definitivehc.com ↗
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