Close more deals, grow revenue faster
The healthcare division of a facility services company lacked sufficient data-driven intelligence to identify key accounts within its territories and understand customer affiliations, limiting its ability to pursue new opportunities. It used Definitive Healthcare's HospitalView product to analyze current clients and their affiliated care sites, then accessed executive contact information for facility directors to launch targeted sales campaigns. The company closed "12 deals closed within 5 months," and sales leadership reported improved qualified leads, stronger pipeline growth, shortened sales cycles, and increased revenue.
The customer is anonymised in Definitive Healthcare’s own case study — not withheld by us.
Definitive Healthcare is a claims and provider-reference data platform used by pharma commercial teams for go-to-market planning and sales targeting.
This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.
Published by Definitive Healthcare on its own site — read the original case study on definitivehc.com ↗
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