ProTrials Case Study

ProTrials uses Merative's Zelta cloud-based clinical data management platform to accelerate processes across the clinical development lifecycle. The page provides no specific numbers, metrics, or detailed outcomes — it functions purely as a landing page pointing to a downloadable PDF for the full case study, which was not reachable via fetch.

Merative is the former IBM Watson Health, now an independent company behind the MarketScan claims database and the Zelta clinical-trial platform.

This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.