Aerie used ZAIDYN Commercial on AWS to equip its sales force for two eye-drop launches.
Aerie was entering an established glaucoma market against larger competitors. ZS implemented ZAIDYN Commercial with executive and field reporting, managed markets analytics, medical affairs insights and master data management. The page reports rapid deployment and real-time calls to action for reps, with no numeric results.
ZS Associates is a consulting and technology firm for life sciences, used by pharma for commercial analytics, AI sales applications, KOL intelligence and fraud detection
This sits in the Data Providers stage of the AI use-case lifecycle: Named examples from the real-world-data, claims and competitive-intelligence providers pharma AI systems are trained on, benchmarked against, or run inside of.
Published by ZS Associates on its own site — read the original case study on zaidyn.zs.com ↗
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